There will be more plastic in the ocean than fish by 2030. And it’s projected that by 2050, there will be no coral reefs left. Both of these statistics will hold true if consumers don’t make small but conscious changes to reduce world pollution.
The controversial documentary 50 Minutes to Save the World was released last week with an intro from Aquaman’s Jason Momoa at the premiere at Kualoa Ranch in Hawaii. The documentary was created by SaveTheReef.org. Founded by philanthropist Tim Sykes, artist/photographer Mat Abad and film director Amir Zakeri, SaveTheReef is a project of the charity community, Karmagawa, who has already donated $90k to reef charities and introduced a merch line where all the profits will go to coral reef charities.
The film highlights a group of influencers and environmental activists as they travel to seven countries around the world most deeply affected by oceanic pollution, emphasizing to viewers how our destructive habits are destroying our world’s reefs and oceans at an increasingly alarming rate.
The documentary focuses on the four biggest contributors to the death of our reefs and oceans, which are oil and fossil fuels, single use plastics, GMO and pesticides, and non-reef safe sunscreen. The combination of these factors are destroying our oceans at a rapid rate. The scariest part? We, as humans, are responsible for this destruction. But it’s also up to us to reverse this damage before it’s too late.
The creators of this film are dedicated to empowering others with the knowledge to reduce their own waste and help contribute to the restoration of our worlds reefs. There are several ways you can help:
- Stop supporting the companies who make products that are poisoning our oceans and environment. They only produce if there is demand, so if we don’t give them our dollar they will be forced to change for the better.
- Recycle! Even something as simple as using a reusable bottle instead of plastic water bottles will make a huge difference.
- Oxybenzone and octinoxate are two ingredients that contribute to coral bleaching. Choosing the right sunscreen is important not only to protect skin, but to preserve our oceans and marine life.
Now, more than ever, is such an important time to educate consumers about this under-valued global crisis. It’s not too late to take actionable steps to live a more sustainable lifestyle – it all starts with you.